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Tailoring Persuasive Electronic Health Strategies for Older Adults on the Basis of Personal Motivation: Web-Based Survey Study

Tailoring Persuasive Electronic Health Strategies for Older Adults on the Basis of Personal Motivation: Web-Based Survey Study

Although the term is often interchangeably used with personalization, we use the term tailoring as an umbrella term to cover various specific concepts, such as feedback, context awareness, or user targeting, as defined in a study by op den Akker et al [10].

Lex van Velsen, Marijke Broekhuis, Stephanie Jansen-Kosterink, Harm op den Akker

J Med Internet Res 2019;21(9):e11759